Marketing Return on Investment, popularly known as Marketing ROI, is a key performance indicator to measure the impact of marketing strategies on profit and revenue growth. For businesses and …
Social Media, perhaps, it’s not an exaggeration to say that hardly there’s any who isn’t familiar with social media. Young and elders, urban and rural folks, almost everyone is …
Drip marketing is an automated set of campaign flow over Email, SMS, Voice and Push notifications based on timelines or the user’s response. It automates the marketing and nurturing …
As discussed in Beginners Guide to SEO Basics, On-page Optimization and Off-page optimization are the two main components of SEO. Now, let’s see what is off-page optimization and what …
Most of the marketing tactics have become all too familiar for everyone. People are increasingly looking to shield themselves from these marketing tactics as it’s too frequent, often intruding …
Search Engine Optimization is a set of techniques and strategies designed with an aim to increase the traffic towards a website with a top rank in search engine result …
In the times of instant chats of social media and dedicated chat platforms, it may appear that the Email is past its prime. True, there is a dent in …
What is Marketing Automation? Marketing automation is a combination of tools and technologies which manage the entire marketing processes across different channels automatically. In other words, it is a …
Cloud is not the ‘cloud of rain’, but a metaphor In the recent past, we are listening to the word ‘Cloud” more often and in a different context altogether …
Have you ever imagined that everyone you talk to turn into a prospective customer to your business? Well, wouldn’t that sound like a dream run for a fat growth? …
