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News, Tips, and Insights. Everything that is trending, groundbreaking, and eye-opening, written by industry experts and trusted sources to keep you informed.
SMS Marketing Update 2024: TRAI Mandate for CTA Whitelisting
TRAI has mandated CTA whitelisting in SMS marketing to combat the rising threat of smishing attacks. This aims to safeguard users from fraudulent messages and enhance transparency in SMS communications. Learn how to comply with the new regulations.
26 Small Business Saturday Marketing Ideas That Anyone Can Do
Small Business Saturday is a crucial day for small businesses who wants to take leverage of the Thanksgiving, Black Friday streak. Here are 26 ideas that you can put to work this year!
What Is Challenger Sales Methodology? How to Apply It?
When existing sales strategy get saturated the need for new evolved ones occur. The Challenger Sales Methodology is a latest strategy that can help you shock your customers and drive them towards closures. Learn more about it here!
Office24by7 2025 Product Release & What Is in It!
The discussions about what is going to be in the list of new modules that are releasing this year has been causing wide spread anticiaption. Here is the first ever sneak peak in to the new Office24by7 package!
Customer Success vs Account Management : How They Are Different
Customer success and Account management are departments that are crucial for any businesses. They are sometimes handled by the same team members making the process confusing. Learn all about how they differ from each other in this blog.
B2B2C Marketing: Proven Strategies, KPIs and All You Need to Know About It
B2B2C marketing is a confusing segment although it has been around for years. It has both the characteristics of B2B and B2C making the process of defining it confusing for marketing teams. Learn how to define them, the top strategies, important KPIs in this blog.
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